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Our idea was to create a formula with that would be truly nourishing, yet ultra light and breathable at the same time, to deliver lots of moisture without a waxy or overly emollient feel. This format is very appealing for the times when the skin is dehydrated but you don't want oil or an emulsion (lotion or cream) on your face because you prefer a lighter feel. By light, we don’t mean “just a little bit effective”: this moisturizer is highly effective in what it is designed to do; you will be amazed by how much and how quickly your skin can absorb in each single application.
We chose a Portuguese name for this product to draw attention to the Cerrado area in Brazil, as this beautiful savanna is considered the biologically richest savanna in the world by the Word Wide Fund for Nature. Earthwise Beauty wants to shine a spotlight on areas of the world that are overlooked or insufficiently known about by the Western world, and that need our attention to protect their natural environment and biodiversity.
We also want to support the indigenous populations of these regions so that their livelihoods will be rewarded and appreciated and their culture will be respected and protected. To that end, we choose fair trade ingredients from these regions, extracted sustainably by small cooperatives using their traditional tools of choice, and we have chosen some of our product names and designs to provoke our customers’ curiosity about these areas, their natural bounty, and their peoples.
The Ritual
Shake often to remix. Apply generously onto freshly washed face or over your aloe-based serum of choice. Most skin types will benefit from following immediately with an emollient moisturizer, facial oil, or balm. Ideally REFRIGERATE to protect freshness and enhance the cooling, refreshing, and depuffing properties.
The Results
Despite its deceptively light feel, this moisturizer is deeply hydrating and nourishing. The carefully-sourced oils chosen for this formula include:
- Hand-extracted pequi fruit oil: from the cerrado savanna in Brazil: This unique extract-like oil is rich in vitamin C, betacarotene (which the body converts to vitamin A), and vitamins B1 and B2, all promoting firm, supple, even-toned skin.
- Buriti oil: Also from Brazil, which is highly praised for anti-aging results and for improving the appearance of brown spots and scars.
- Moringa pod oil: which further aids moisturization and delivers an incredible range of vitamins, minerals, and phytonutrients (too many to list all of them here, but for starters, it contains betacarotenes, several B vitamins, selenium, and zinc).
We find that skin care products are amazingly skin-compatible with minimal risk of allergic reactions if the vitamins and minerals are included in the form of pure, fresh plant oils, rather than vitamin powders that come in a plastic bag from a cosmetics ingredients supplier.
There are no fragrances added to this formula, not even essential oils, to allow the unique fruitiness of the pequi fruit to come through. Moringa oil provides a complementary green note.
Skin Types
For all skin types. Acne-prone, combination, sensitive, and oily skin types can enjoy hydration without the risk of breakouts or the oily or waxy feel of moisturizers that are too rich for them. Dry and normal skin types will benefit from the nutrients and hydration when using this potion as the first step, before applying a richer cream or facial oil.
Ingredients
Cold-press whole-leaf Aloe barbadensis leaf juice*, cold-press unrefined Caryocar braziliensis (pequi) fruit oil†, cold-press unrefined Mauritia flexuosa (buriti) fruit oil†, cold-press unrefined Moringa oleifera seed oil† or *, Sambucus nigra (elderberry) fruit extract, polysorbate 20 (naturally derived), tocopherol (vit. E from non-GMO sunflowers), potassium sorbate (natural food-grade preservative), xanthan gum, ascorbic acid (vit. C), citric acid.
*Certified organic. †Responsibly wildcrafted.
Aloe certified by the International Aloe Science Council (IASC) for purity and content.
Our polysorbate 20 is carefully sourced and naturally derived (from cornstarch). According to the MSDS sheet (Material Safety Data Sheet) we received from the manufacturer, there are no impurities or hazardous components in this ingredient. We use polysorbate 20 in minimal amounts (0.5–1.5%) to emulsify essential oils and carrier oils into an aloe base. Emulsifying of essential oils is important to prevent "pockets" of essential oils in a product, which could potentially be sensitizing. We are aware of recent concerns over the purity of polysorbates available on the market and are currently testing other naturally derived alternatives.
Certified cruelty free, vegan, handcrafted, small batch, no fragrance added. Gluten free.'
Product Details
Full size: 30 ml
Handcrafted in Washington